Are you just starting out in content creation and looking for some inspiring role models?
It can be really tempting to try and replicate the content that naturally grabs your attention, but here's the thing - that might not guarantee you the viral success you're after. Instead of fixating on copying a single creator, why not shift your focus to finding a format or storytelling structure that allows you to seamlessly incorporate your own message, brand, or product?
As you embark on your search for the perfect format, here are some important questions to consider:
Can the format be repeated? Is it something that can be reused or repurposed, like a versatile tool in your arsenal?
Does the format have universal appeal? Can it work across various industries - from fitness and cooking to education and finance?
Does the format have the potential for cleverness? Cleverness is all about making unexpected and smart connections that capture attention.
Can you create a strong, attention-grabbing hook with this format? Remember, those first few seconds are crucial for standing out in a sea of content.
Does the format rely on the personality or celebrity factor? Trends and fads may come and go, but building your success on a strong foundation is key.
Can you apply your specific topic or niche to the chosen format? A good brainstorming session should yield plenty of video ideas that seamlessly integrate with your product or service.
Putting in the hard work, meticulous planning, and thorough research is absolutely essential. And remember, you don't have to navigate this journey alone. We're here to offer you guidance as you delve into the realm of data and research, helping you apply these insights to your digital strategy. Let's embark on this exciting adventure together!
Want help with your social media strategy? Connect 1-on-1 with Hook Point's team here to see if we are the right fit to work together.
